1. What are some other names for commercial?

Advert, advertisement, radio commercial, television commercial, broadcast, etc.

2. When was the first commercial broadcast in the United States?

The first commercial broadcast was at 14:29 on July 1, 1941.

3. How much did this first commercial cost and how long was it aired for?

It costed 9$ and it was aired for 20 seconds.

4. What features do most commercials have to make them successful?

It has to attract the listener or viewer with nice phrases or songs. A sense of humor is also important, and something unreal. The longer the commercial the longer it will stay in the audience mind, and that is also very important.

5. How long did the typical television program run in the 1960s compared to today?

In 1960 they runed for 51 minutes while today 42 minutes.

6. Over the course of 10 hours how much commercial time is there in the US?

More or less 3 hours.

7. How much does a 30 second commercial cost during the Superbowl?

It costs 2.6 million dollars and it is seen by possibly 93 million viewers.

8. Are commercials for cigarettes and alcohol permitted in the US, when did this change occur?

In the 1970s cigarette advertisements have been quited but alcohol is permitted.

9. How does commercial advertising in Europe differ from the United States?

The adverts run longer in Europe but happen less frequently.

10. In three sentences suggest what the future holds for television advertisements.

Viewers will be ablle to fast forward through commercials and the shows will have a wider period of time online. Banners and other logos are also on the shows in the corners of the screen. Interactive advertising is growing with the evolution of the computer and the Internet.